I have a total of 36 images from the catalog (Flickr Set of the Whole Thing) up now. Still to come are Skirts, Jumpers, Sportswear, Young Juniors and a ton of Children’s patterns. After that, there’s Maternity, Loungewear and one page of Boys & Men. I will also put up the Singer and Coats and Clark’s Ads that make up the back flap.
Some of the photos randomly included make me think instantly of Mrs. Don Draper. I believe the series actually begins in 1961, so that makes some sense.


It’s not that these models look like January Jones, because they don’t. It’s something in their attitude, and it’s definitely the sunglasses and pearl bracelet on the lady in the party dress.
Now this pattern…I just think these ladies look SMOKIN’ HOT. I love the fake-sarong skirt, but I think that in reality, it would wrinkle oddly on the side without the tie, possibly making one’s belly look big. No other pattern in here is labeled as “Late Dress.” This is your go-to dress for Las Vegas or for any summer night at Trader Vic’s. Mmmmmmm…Mai Tais.

This Junior Miss hat looks like it belongs on an Elf. It’s not part of the pattern, but I still thought it was worth a comment, obviously.

I don’t really know what to think of the One Yard Line. Certainly, it looks like it would be thrifty with fabric and easy to make. I’d love to have the pattern for this jacket, for instance:

Note that the whole thing is bias cut and that there are no plaids to match. I think that the bias cut might offset any weird way this would otherwise hang.
I love this collar, but I really wonder how the front seaming would work out. I have one vintage blouse with a front seam (I think it’s also a Butterick pattern). It’s not bad, but it’s a little weird.

More comments will be forthcoming as I continue to put up more of the catalog.

I’m following your blog in Google Reader, and it popped up this ad at the end of the article: http://googleads.g.doubleclick.net/pagead/imgad?id=CLWx9uvK7IX-TRCsAhjvATIImYDIT5kSvWc
(If you don’t want to go to a doubleclick url, it’s an ad for Diane von Furstenburg with a picture of two models that look like they’re doing “Pats and Edina dress up for a Mad Max re-enactment society”) It’s almost the exact opposite of the clean lines from the 1961 patterns and it took me by surprise because it was so out of place when I wasn’t expecting to see an ad.